promotions

My role play

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The light above the entrance to the Viaduct Events Centre

Just finished what I now realise is a form of role play. I have done Corporate & Med School role play jobs, as well as many MCing jobs, over the years. However it was only during my recent gig, MCing a fantastic 3 day-4 night conference, great presentations during the day, excellent trade hall of suppliers etc, brilliant keynote speakers and excellent evening functions, including a huge awards night, that I was aware that I was actually role playing. This was for a Trans-Tasman company. I was contracted through top aussie events company 1E for the Laser Group International Conference 2013.

As an MC I realise I’m essentially doing a form of corporate role play, when its for corporates and businesses, and another form of role play when I MC fund raisers & social events etc.  It made me think of the personnel from our database who have been getting some of the role play work we are being contracted for. It’s so cool to know we have role play work already booked through till October with one of NZs largest travel and tourism companies. Only one person each time but a booking every couple of weeks, and the feedback for ActionActors personnel has been excellent.

At the recent conference I also met and introduced as one of the keynote speakers, the owner of the biggest company of its industry sector in Australia, they have just opened business here in NZ. Networking trans-tasman felt very positive.

Temp workers, casual staff, promotions people, role play personnel, retail workers, hospitality staff etc, it all feels right. ActionActors has some fine marketing experience among its personnels skillsets, maybe I should hire one of our own personnel to do telesales for ActionActors, or maybe I just have to step up my game in marketing ActiuonActors, which I know is going to be a winner of a company in its industry sector.

Update; Role Play & Promotions

Gidday,

Time for an update from ActionActors HQ. 

Having been up and running as a stand alone company for just over a year now, we are able to see a definite direction in which we need to focus. Initially I was keen to chase the work in areas like hospitality, retail, gardening etc, however although there have a been a few of these jobs and they have been much appreciated, it is in the realms of promotions, character role playing and corporate role play for training purposes, that the real interest is being shown.

We already have a couple of clients who are using us for their regular role play training with senior executives. We also have a major business association contracting an ActionActor when they require telemarketing. Kind of obvious I guess, actors are a no brainer when it comes to communicationg, be it is a role play scenario or a communications scenario.

I will continue to pursue the other work, we get great feedback for the people who have done gardening, retail and other more standard work, however communications & performance skills are the strong card.

If you have any opportunities to do improvisation and communications classes, I would recommend you have a go. We will look to form a core database of people in these work sectors. If you have not signed up for Anthonys other company PeopleMax, again I recommend you consider it an option. I do work through them when I’m looking at periods of no income, I actually enjoy it, kind of like role playing really!

To finish up here’s what a client just sent in an email to Renee about a job from yesterday;

“Firstly, thanks for organising the actors last night, they were all awesome and followed the brief perfectly, we will definitely be using you (and hopefully those actors) again.”

Here’s a video from a corporate role play company in the UKmain-pane-rp

Action Actors are over 100!

Melissa Fergusson weaves her magic

Melissa Fergusson weaves her magic

“ActionActors is 100!”

Well when we say we’re 100, it’s not in years, in fact we’re barely 100 days chronologically speaking – however since transforming the idea of creating a unique database of elite temp contractors & Brand Ambassadors called Action Actors, into a reality we already have well over 100 experienced actors on our database. We always said 100 would be our minimum number of contractors listed before we started promoting the service to businesses and its happened in perfect time for the Christmas rush!

The idea?…find temp contract work for actors, a unique and talented subset of the general population. Utilise their key attributes;

  • Passion for what they do
  • Awareness of the people around them and the situation/scene they are part of
  • The ability to communicate with clarity and commitment
  • The ability to adjust that communication and improvise, if and when needed
  • The ability to listen and to respond accordingly
  • The ability to stay focussed on the desired outcome

We can confidently state Action Actors probably have the most talented database of temp contractors in the country who are looking for work to supplement their acting and performing careers.  The people on board with Action Actors have experience in many different arenas, however summer is a time when all sorts of brands are vying to stand out from the crowd. Action Actors brand ambassadors will help you achieve that outcome.

To quote leading brand strategist Warren Mearns,  “brands do consist of a number of items. Try values, personality, behaviour, positioning and a value proposition, just to start. And their tangible presence can be experienced through people. People are often a company’s most influential branding tool. They sell the service or product, answer the phone, make the presentations and manage relationships; all done in the interests of delivering a brand experience. ”

Having over 100 people on our books is a great milestone and it has happened so quickly which justifies my initial impulse to create such a service.  We now have people with experience in such diverse worlds as medicine, banking, bikini modeling, market research – even Miss India judging!, now lets get them work!

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